Tag Archive for 'johnny cupcakes'

Johnny Cupcakes Reveals the Secrets to His Indie T-Shirt Company’s Success!

Published
by
Joe
on June 7, 2008
in industry and t-shirts
. 2 Comments

Johnny Cupcakes himself just posted a whole spiel on Emptees! I haven’t even finished reading it, but I was so excited that I wanted to post about it here so everybody can know! Here’s a teaser of the very beginning of his relatively lengthy but definitely worthwhile piece:

I’m not the best at photoshop/illustrator. However, I am a doodle master and I barely sleep because I think about ideas, designs, details & concepts non stop.

My office and bedroom are filled to the brim with sticky notes, notebooks and computer paper that I’ve baptized with my brain juice/9 yr old boy who just watched nickelodeon’s SNICK-esq imaginative drawing stylee.

Since I juggle a little bit of everything in my brand & have borderline A.D.D. - I almost always send out my doodles, drawings, and/or concepts & ideas to my adobe illustrator mastermind(s).

Continue reading the full entry by Johnny Cupcakes on how he runs his business!

EDIT: Now that I’ve finished reading, I think I can sum up his major points in one word: exclusivity. But really, read the whole thing, because it’s worth it.